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Transparent Cantilevers and Glass Facades Create a Dynamic Urban Hub With Sustainable Materials

Authors:
ILSHAT ZAGITOV, JENNET BAYRAMOVA, MAXIM STEPANYUK
Transparent Cantilevers and Glass Facades Create a Dynamic Urban Hub With Sustainable Materials

Project in-detail

Cantilevered terraces and a transparent glass facade integrate seamlessly with sustainable materials to create a multifunctional hub dedicated to fashion and design.
5 key facts about this project
01
Cantilevered terraces extend over public areas, providing shaded spaces for visitors.
02
The facade serves as a media canvas, displaying brand and artistic content dynamically.
03
Mixed-use design accommodates retail, exhibition, and community event spaces within one structure.
04
Extensive use of glass enhances transparency, allowing natural light and views throughout the building.
05
Integrated landscaping features facilitate biodiversity and improve aesthetic appeal in urban settings.
The Fashion Hub complex is a modern architectural project designed to serve as a central location for fashion and design activities. Located in an urban environment, this facility aims to foster a cultural nexus for events, exhibitions, and community interaction. The project embodies a contemporary aesthetic and incorporates advanced design principles to create a functional and engaging space.

The complex is articulated into several blocks that facilitate a variety of uses, maintaining connectivity and access through its layout. The design emphasizes transparency, achieved through extensive use of glass, allowing natural light to permeate the interior while providing an inviting atmosphere. This openness promotes engagement with the surroundings, as the facade acts as a visual canvas that displays brands and artistic expressions.

Innovative Design Elements

One of the defining features of the Fashion Hub is its use of cantilevered terraces that extend over pedestrian walkways. This design choice not only creates shaded areas for visitors but also establishes visual interest by breaking the traditional massing of architectural forms. The terraces reinforce the project’s intention to be a vibrant and active environment, encouraging social interactions and events.

The integration of a mixed-use program is another aspect that distinguishes this project. It seamlessly combines retail, exhibition spaces, and public forums, allowing for multifaceted functions under one roof. The ground floor is designed as an active urban front, featuring retail shops and cafés that invite visitors into the space. Upper levels house venues for fashion shows and conferences, providing a platform for emerging and established designers to showcase their work.

Sustainable Practices and Material Use

Sustainability is a core principle in the Fashion Hub's design. The selection of materials such as steel, glass, and concrete addresses durability and performance while promoting an ecological balance through landscaping. Greenery is incorporated not only in the building’s terraces but also in the surrounding public spaces, enhancing biodiversity and providing an attractive environment for users.

The architecture utilizes modern construction methods to ensure efficiency and longevity. Efficient insulation and energy-efficient systems are embedded in the design, contributing to overall sustainability goals. This strategic consideration of materiality and environmental impact highlights the project’s commitment to creating a space that is not only aesthetically pleasing but also socially responsible.

The Fashion Hub serves as a model for contemporary urban architecture, focusing on community engagement and cultural enrichment. To gain deeper insights into the architectural plans, architectural sections, and overall architectural designs, readers are encouraged to explore the detailed presentation of this project.
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100,000€ Prize / 2025

Design a new small-scale home concept in the 10th edition of MICROHOME — 100,000 € prize + construction

Competition organisers

The 10th edition of the MICROHOME architecture competition invites architects and designers from around the world to explore the possibilities of compact, sustainable living. Hosted by Buildner in collaboration with Kingspan and Hapi Homes, this special edition challenges participants to design an off-grid, modular microhome for a young professional couple, with a maximum floor area of 25 m². Designs should prioritize innovation, efficiency, and real-world feasibility. 

A total prize fund of 100,000 € will be awarded, including three main prizes, the Kingspan Award, and the Hapi Homes Award, which will grant 15,000 € and lead to the construction of the selected design. The final registration deadline is September 25, 2025, and winners will be announced on Decebmer 9, 2025. For full competition details and submission guidelines, visit microhome.info.

Microhome

Design a new small-scale home concept in the 10th edition of MICROHOME — 100,000 € prize + construction

100,000 € PRIZE FUND / KINGPSAN EDITION #10 IDEAS COMPETITION
Prize 100,000 € + Potential realisation
Eligibility Open to all
Early bird registration deadline 22 May 2025
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