Museum of Emotions / Edition #3 Honourable mention winners - Alejandro Sotres, Octavio Preciado and Gonzalo Sales

We’d like to take the opportunity to introduce you to the Honourable mention winners of our "Museum of Emotions #3" competition – Alejandro Sotres, Octavio Preciado and Gonzalo Sales from Mexico!

Alejandro Sotres, Octavio Preciado and Gonzalo Sales

Please tell us about your company (when it was founded, where it is based, how many employees, etc) Alternatively, if you do not have a company, please give us some insights on your own professional/academia background.

Our office was established in 2021 and is based in Mexico City. It was founded by three architecture students who are currently in the final year of their degree program at Universidad Iberoamericana. Since the beginning of our partnership, we have developed projects for various competitions and have participated in design programs in Europe, Asia, and America

Brief information about the projects that you/your company have been involved with. For instance, what scale have you focused on/preferred, any significant projects where the company/ individuals have been Involved?

We have developed projects on various scales and subjects, including urban planning in Mexico City and Venice, social architecture competitions in Senegal, sensorial and emotional architecture in Mexico City, and heritage interventions in historical sites in Tuscany.

What does architecture mean to you and what is the role of an architect in your society?

To us, the role of the architect is to shape the scenery of a daily play where the user is the main actor. This scenery must respond to the needs of the context, time, and space. We envision architecture as a means of expressing our own existence, experience, and passions.

Why do you participate in architecture competitions?

We envision competitions as a means to express and communicate our vision of life through architecture. We feel the need to participate in competitions as a constant practice, reinforcing our methodology, enhancing verbal and visual communication skills, and embracing creativity.

What advice would you give to individuals who struggle to decide whether it would be beneficial for them to participate in architecture competitions?

For us constant involvement in architecture competitions always becomes a rewarding experience regardless of the outcome. It means an opportunity to think architecture in different contexts and from different perspectives, to reinforce our methodology and approach to the brief.