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Cloud-Inspired Structure Featuring Stainless Steel and Sustainable Design Elements for Educational Engagement

Authors:
Dominic Lueftenegger, Alexander Weiss
Cloud-Inspired Structure Featuring Stainless Steel and Sustainable Design Elements for Educational Engagement
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A cloud-like formation of stainless steel envelops a multi-level museum dedicated to the digital age, thoughtfully integrating interactive exhibits and historical narratives that engage visitors in the evolution of technology.
5 key facts about this project
01
A cloud-inspired exterior formed from stainless steel signifies the metaphor of digital connectivity.
02
Interactive displays integrate real-time data to enhance visitor engagement with internet history.
03
Multi-level layout designed to facilitate a fluid progression between exhibitions and educational spaces.
04
Sustainable features include geothermal heating and rainwater harvesting for operational efficiency.
05
Curved, layered forms emulate server configurations, reflecting the complex nature of digital networks.

## Overview

The Internet Museum in London is designed to encapsulate the essence of digital connectivity within a physical environment. The project aims to present the history and ongoing evolution of the internet through a range of thematic spaces that engage visitors and encourage exploration. Situated in an urban context, the building integrates a large, fluid structure that symbolizes the interconnected nature of the internet, resting on a more structured base that houses various interactive and educational facilities.

## Spatial Strategy and Organization

The spatial configuration promotes accessibility and interaction through a multi-level layout, allowing for diverse visitor experiences. The underground level accommodates logistical functions, providing essential storage and maintenance facilities. The ground floor features a welcoming entrance that serves as an orientation point for visitors. The exhibition areas, strategically distributed across multiple levels, facilitate dynamic displays, workshops, and conversations around different thematic studies of the internet. Additionally, the design incorporates library and conference spaces linked by interconnected corridors, fostering collaboration and knowledge sharing among guests.

## Material Selection and Sustainability

The materials chosen for the Internet Museum reflect a balance between functional durability and aesthetic appeal. A stainless steel cloud structure provides an ethereal quality while ensuring longevity. Exposed concrete elements evoke a sense of historical connection to early technological environments. Insulation using rock wool enhances thermal efficiency, aligning with sustainable building principles. The museum incorporates various sustainability features, including geothermal heating and cooling systems for energy efficiency, as well as rainwater harvesting systems to maximize resource use. The deliberate selection of durable materials contributes to the building's environmentally conscious design, reinforcing its role as a model for sustainable architectural practices.

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The Buildner’s Unbuilt Award 2025: Celebrating Architectural Creativity and Visionary Unbuilt Designs with a Total Prize Fund of €100,000

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The Buildner’s Unbuilt Award 2025 is an international architecture competition dedicated to recognizing and celebrating the value of unrealized architectural designs. It invites architects, designers, and students worldwide to submit visionary projects that have not yet been constructed, highlighting the power of ideas and the creativity behind the design process. By focusing on unbuilt work, the competition aims to bring forward concepts that shape the future of architecture and push the boundaries of the profession. 

Participants can compete in three categories based on project scale: Small Wonders (up to 100 m²), Medium Marvels (101–999 m²), and Large Visions (over 1,000 m²). Each category winner will receive €20,000, and additional prizes include honorable mentions, student awards, and a special Best Presentation Award. Winning projects will gain significant international exposure through Buildner’s publicity campaign and a feature article on ArchDaily, providing a unique opportunity to showcase creative ideas to a global audience. 

The Buildner’s Unbuilt Award 2025 encourages entrants to submit any type of unbuilt project, from conceptual visions to detailed designs, celebrating bold innovation without the constraints of realization. Important deadlines: registration closes on October 30, 2025; submissions are due by November 20, 2025; winners will be announced on December 17, 2025.

Buildner's Unbuilt Award 2025

Celebrating your unbuilt architecture visions with a €100,000 prize

100,000€ Prize / 2025 ideas COMPETITION
Prize 100,000 €
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Final registration deadline 30 October 2025

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