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Cloud-Inspired Structure Featuring Stainless Steel and Sustainable Design Elements for Educational Engagement

Authors:
Dominic Lueftenegger, Alexander Weiss
Cloud-Inspired Structure Featuring Stainless Steel and Sustainable Design Elements for Educational Engagement
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A cloud-like formation of stainless steel envelops a multi-level museum dedicated to the digital age, thoughtfully integrating interactive exhibits and historical narratives that engage visitors in the evolution of technology.
5 key facts about this project
01
A cloud-inspired exterior formed from stainless steel signifies the metaphor of digital connectivity.
02
Interactive displays integrate real-time data to enhance visitor engagement with internet history.
03
Multi-level layout designed to facilitate a fluid progression between exhibitions and educational spaces.
04
Sustainable features include geothermal heating and rainwater harvesting for operational efficiency.
05
Curved, layered forms emulate server configurations, reflecting the complex nature of digital networks.

## Overview

The Internet Museum in London is designed to encapsulate the essence of digital connectivity within a physical environment. The project aims to present the history and ongoing evolution of the internet through a range of thematic spaces that engage visitors and encourage exploration. Situated in an urban context, the building integrates a large, fluid structure that symbolizes the interconnected nature of the internet, resting on a more structured base that houses various interactive and educational facilities.

## Spatial Strategy and Organization

The spatial configuration promotes accessibility and interaction through a multi-level layout, allowing for diverse visitor experiences. The underground level accommodates logistical functions, providing essential storage and maintenance facilities. The ground floor features a welcoming entrance that serves as an orientation point for visitors. The exhibition areas, strategically distributed across multiple levels, facilitate dynamic displays, workshops, and conversations around different thematic studies of the internet. Additionally, the design incorporates library and conference spaces linked by interconnected corridors, fostering collaboration and knowledge sharing among guests.

## Material Selection and Sustainability

The materials chosen for the Internet Museum reflect a balance between functional durability and aesthetic appeal. A stainless steel cloud structure provides an ethereal quality while ensuring longevity. Exposed concrete elements evoke a sense of historical connection to early technological environments. Insulation using rock wool enhances thermal efficiency, aligning with sustainable building principles. The museum incorporates various sustainability features, including geothermal heating and cooling systems for energy efficiency, as well as rainwater harvesting systems to maximize resource use. The deliberate selection of durable materials contributes to the building's environmentally conscious design, reinforcing its role as a model for sustainable architectural practices.

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The Next House: USA — A Global Call to Reimagine the American Suburb

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Buildner is launching The Next House: USA, a global architecture competition that challenges architects, designers, and thinkers to reimagine the American suburban home for the 21st century. For decades, the suburban house has symbolized comfort and stability, but today it often reflects excess, isolation, and environmental strain. This competition asks: how can the American home evolve to address climate urgency, economic pressures, and shifting social values?

Participants are tasked with designing a prototype home of no more than 1,500 sq ft (≈140 m²) for a household of two adults and one child. The design should be compact yet generous, adaptable, sustainable, affordable, and replicable across diverse U.S. contexts. More than a design exercise, the competition aims to spark a conversation about how homes can support healthier, smarter, and more connected communities.

The total prize fund is $20,000 USD. The final registration deadline is May 20, 2026, and winners will be announced on September 22, 2026. The Next House: USA invites architects, students, and visionaries worldwide to redefine what the American home means today—and what it should mean tomorrow.

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